🤖 AI Mode Shifts from Search to Smart Assistant

Agentic AI Now Books Meals with Personal Flair

Author

Samantha Vale
August 21, 2025

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Hey there, Tech Trailblazers! 🤖✨

In this issue, we unveil Google’s AI Mode for Search - a conversational, agentic experience that interprets complex, multi-part queries, reasons across sources in seconds, and even books tickets or finds products on your behalf.

Early testers are already using AI to ask two to three times longer queries and getting expert-level synthesis in return.

📰 Upcoming in this issue

  • 🧪 Can AI Produce Reliable Data Analysis? SEI’s Pilot Study

  • 🔎 Google Search AI Mode: Agentic and Personalized

  • 📱 Google Puts AI at the Center of New Pixel Line

🧪 Can AI Produce Reliable Data Analysis? SEI’s Pilot Study

SEI tested its AI Reader on national policy documents and found it accurate and consistent enough for large-scale research when prompts and safeguards are designed well.

Key Takeaways:

  • 📈 Accuracy around 85%: The AI’s answers aligned with human review on average and sometimes surfaced insights researchers missed.

  • 🔄 Consistency with a double-check: Results were 69% to 90% consistent across runs, and running each document twice helps catch outliers.

  • 🎯 Prompt design is decisive: Structured queries plus narrow analytical questions, context variables, and required justifications delivered the best-quality outputs.

  • 🛡️ Safeguards curb hallucination: Requiring page references, direct quotes, and “do not hallucinate” instructions limited fabricated answers and supports scaling the approach.

🔎 Google Search AI Mode: Agentic and Personalized

Google is upgrading Search with an AI Mode that can take actions and tailor results to you.
Think reservations, checkout, and answers that use your context with your permission.

Key Takeaways:

  • 🤝 Agentic Actions: The AI can help book restaurants, call businesses for details, and start checkout flows while keeping you in control.

  • 🧠 Personal Context With Control: You can opt in to connect apps like Gmail and Calendar so results reflect your preferences, and opt out anytime.

  • 🔎 Deeper Conversational Search: Ask multi-step questions, get summarized answers with links and maps, and continue the thread with natural follow-ups.

  • 🔐 Privacy and Transparency: Clear settings, activity controls, and sharable results make it easy to see what is stored and manage what you share.

📱 Google Puts AI at the Center of New Pixel Line

At Made by Google in New York, the company unveiled Pixel 10 phones and other devices with a focus on Gemini-powered features over big hardware changes, while keeping prices flat and market share gains modest.

Key Takeaways:

  • 🤖 AI-first pitch: New Pixel features include a camera “coach,” proactive assistance that surfaces relevant info, and real-time call translation.

  • 💵 Prices hold steady: The base Pixel starts at $799 and the foldable at $1,799, with pricing unchanged despite tariff concerns.

  • 🌍 Expansion with mixed share: Google will sell Pixels in Mexico for the first time, while global share sits near 1.1% and U.S. share about 4.3%.

  • 🧩 Modest hardware, useful tweaks: Additions include a telephoto lens on the base model, Tensor G5 chips, new “Pixelsnap” magnetic charging, plus updates to Pixel Watch 4 and Pixel Buds 2a.

Why It Matters

Search is no longer just about finding links - it’s becoming your proactive assistant. Brands and strategists who adapt their content to this dynamic format will shape how audiences discover and engage online.

Samantha Vale
Editor-in-Chief
Get Nerdy With AI

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